Ask those working in the wine business if great wine is made in the vineyard and you’re likely to hear general agreement. So perhaps it’s not surprising that a New Zealand R&D programme to develop and market premium, lower alcohol wines has chosen to focus on natural production using sustainable viticultural techniques.
Lighter Wines Programme Manager David Jordan says research into site selection, canopy trimming and harvest timing is resulting in better grapes at lower brix, enabling naturally lighter wines with typical characteristics. These natural techniques also provide industry partners in the programme with a point of difference to many of the lower alcohol offerings in the market.
“We know demand for wines under 10% alcohol by volume is steadily climbing, and we know that consumers want those wines to be naturally lighter, making vineyards a key part of our research.” Lighter Wines, formerly called Lifestyle Wines, is a seven-year research and development programme led by New Zealand Winegrowers and co-funded under the Ministry for Primary Industries’ Primary Growth Partnership (PGP).
The 18 participating companies have invested significant time and money into applied research that includes winery processes, sensory evaluations and market research, as well as a raft of vineyard trials.
The vineyard work involves looking at old data with new eyes, as participants and researchers revisit information from previous vintages, to see which blocks and management techniques work
best, says Jordan. Rootstock, clone selection and a study on the variability of ripening between bunches early in the ripening phase are also within the programme’s scope, as researchers look at ways and means of naturally producing good wines at lower sugar levels, without too much acid.
New Zealand has a competitive advantage on that front, because its standard wines have an abundance of flavour, so still have oomph when picked early, Jordan says. “Those in Australia and elsewhere would struggle to replicate what we do.”
But the major advantage right now is the powerful “co-innovation” that’s amplifying ideas and findings, he says. “We are very fortunate with the technical expertise in our industry. You put a challenge or project of this type in front of them and the ideas and opportunities that come from the collective wisdom is powerful.” This combined with the openness to discuss these ideas with their peers amplifies the speed of progress even further.